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Episode Audio


  • Paul Asadoorian
    Embedded device security researcher, security podcaster, and CEO of Active Countermeasures .
  • Michael Santarcangelo
    Founder of Security Catalyst, author of Into the Breach, and creator of the Straight Talk Framework.
  • Featured Interview/Opening Discussion

    Interview: Bonnie Halper, StartupOneStop

    Bonnie Halper of Startup OneStop [1]

    Bonnie Halper is an award winning writer who has been involved in the tech world since 1994, as an entrepreneur, a recruiter, a reporter/commentator and an industry expert. In fact, in 1994, she co-founded one of the first industry awards festivals – iMagic (fondly pronounced ‘I’m a Geek’), whose advisory board was a veritable who’s who of the industry at the time, including a Stanford master’s candidate (the only board member who wasn’t attached to a thriving startup or major corporation), but Jerry Yang did graduate and went on to found Yahoo!

    She has written for Reuters, PEOPLE magazine and SHOWTIME, and has been quoted in the Wall Street Journal, MarketWatch, San Jose Mercury News and Time Magazine, among others. In 2009 Bonnie founded StartupOneStop, a strongly opinionated and sometimes prescient newsletter covering the tech industry, that’s a first read of investors, entrepreneurs, and the tech press globally. She was also founding editor in chief of AlleyWatch, and more recently founded Ladies Who Lead, a quarterly event hosting the leading women technology investors in the New York area, including angel, venture capital and corporate investors. In other words, she’s a high level networker extraordinaire and superconnector, two skills that are essential to and often undervalued/appreciated in the tech industry.

    Since she has been hyperactive since birth and hasn’t outgrown it, she is also a monthly contributor to Columbia and Oxford University educated, Bonnie also mentors at three of the world’s top accelerators: Entrepreneurs Roundtable Accelerator, DreamIt Accelerator, and Founder Institute NY, and is a judge for Parallel 18. Ms. Halper also hosts a semi-monthly Investor Breakfast, and frequently speaks on panels focused on the tech industry.

    • What is unique about running a security startup?
    • How about moving from a services/consulting company to a product company?
    • What are some unique things investors are interested in when talking to security startups?
    • Where are the best opportunities in the market for security startups?
    • What advice do you have for those who may have an idea and want to create a security startup?
    • What are some of the most exciting security startups in the industry right now and why?
    • What advice do you have for enterprises looking at solution and considering (or not) a solution for a security startup?

    Startup Articles & Discussion

    Startup & Security Notes of Interest

    Amazon Web Services Changed the Way VCs Fund Startups

    • ‘’“By comparing rates of investment before and after AWS was introduced in 2006, Nanda and his colleagues could see how VCs changed their strategies with startups such as cloud-based software and service companies, which could take advantage of AWS to decrease costs, versus others like biotechs that were less impacted by the new technologies.”’’
    • more companies got less money in a “spray and pray” approach
    • those that survive get higher valudation
    • might delay governance - the guidance startups need from VC

    Signifyd raised $56M Series C

    Attivo Networks raised $15M Series B

    Signal Sciences raised $15M Series B

    CyberArk acquired Conjur for $42M

    The Startup Journey: Updates

    Michael's Journey:

    • Straight Talk starts with a Value Proposition
    • Resource, cheat sheet, and breakdown process drafted, racing to implement
    • Picked up pace of reading, learning

    Published this week

    Paul's Journey